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New Jersey News Releases
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(NewJersey.CityRegions.Com, March 19, 2015 ) King of Prussia, PA -- Scheesley Ventures started selling Silicone Baking Cups under the brand name of Brighid's Kitchen in early February of 2015. Since launch, the company has tried multiple marketing methods to attract sales and increase brand awareness, including the creation of social media accounts, advertising with Google, Youtube, Facebook and Amazon Sponsored Ads. As part of their marketing strategy, they started a campaign on Tomoson.com to find bloggers that would partner with them for a review and giveaway.
The bloggers were selected from a pool of applicants that were specifically interested in trying out the Brighid's Kitchen Silicone Baking Cups and providing their honest review, as well as doing a giveaway on their blog of a free set of Brighid's Kitchen Silicone Baking Cups for their readers. Scheesley Ventures chose from this pool of applicants based on the relevancy of the blog's subjects, the quality of the blog, the amount of entries the blogger got for previous giveaways, the blogger's audience size, and whether the blogger would be willing to provide a video review. Out of over 200 applicants, only 13 were selected.
With the bloggers selected by the end of February, the reviews and giveaways are currently in progress. The bloggers have until April 8th to post their review and host their giveaway. So far, six blog reviews and two video reviews have been posted and three giveaways have been completed, with three winners having had their free sets sent to them. The results have been positive in terms of brand awareness, increasing followers on the Brighid's Kitchen Twitter, Pinterest, and Facebook pages and increasing the Brighid's Kitchen mailing list subscribers. Potential customers are kept appraised of the various giveaways by the company's social media accounts, mailing list, and blog.
About Scheesley Ventures
Scheesley Ventures is an online product company that was founded at the end of 2014. The company is dedicated to providing products that make customers' lives easier. They currently have one product launched under the brand name Brighid's Kitchen, which is an expanding line of kitchen products.
Scheesley Ventures
Kendra Scheesley
484-243-0188
contact@scheesleyventures.com
Source: EmailWire.Com
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